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With unmatched natural assets and a community intimately engaged in the outdoors, Western North Carolina is the outdoor industry hub of the East. Step in for a closer look at places, people and companies that are Made by Mountains.

Lush forests blanket our WNC mountains / Matthew Larkin

These Mountains

Western North Carolina

Explore What Makes These Mountains Special

Photo by Steven Reinhold

2023 Outdoor Economy Conference

Early Bird Tickets on Sale Now

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Photo by Rachel B. Pressley

2023 NC Year of the Trail

The NC General Assembly designated 2023 as NC Year of the Trail, an effort led by the Great Trails State Coalition. NC Year of the Trail is the largest statewide celebration of trails and outdoor recreation in North Carolina history! Experience trails that showcase North Carolina’s beautiful landscapes, provide healthy recreation, and stimulate local economies.
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