WNC IS MADE BY MOUNTAINS Play Movie With unmatched natural assets and a community intimately engaged in the outdoors, Western North Carolina is the outdoor industry hub of the East. Step in for a closer look at places, people and companies that are made by mountains. Made By Mountains Stories Leah Wong Ashburn The history of creative makers runs so deep in our area that I think Highland Brewing was born by these inspiring surroundings. Read Leah’s story David Billstrom Bicycle brands like to be based in beautiful locations when they can, but most can’t. Read David’s story Annette Saunooke Clapsaddle There is a sensibility to this area that for me, is rooted in having value for this place. Read Annette’s story i Thrive Here These mountains have made dreamers and doers, tinkerers and builders, industry leaders and pioneers. Find a Career in the Outdoor Industry These Mountains Western North Carolina Explore What Makes These Mountains Special Join Us Get Involved to Enhance Your Community’s Natural Assets, Grow Your Business and Partner with the MADE X MTNS Brand. Explore Ways To Get Involved