western north carolina

OUTDOOR RECREATION Participation SURVEY

Conducted in 2023 in conjunction with Appalachian State University’s Center for Economic Research and Policy Analysis, the Western North Carolina Outdoor Recreation Participation Survey aimed to establish a foundational dataset supporting economic impact and benefit-cost analyses within the Building Outdoor Communities (BOC) program. Targeting outdoor recreation participants across 25 Western North Carolina (WNC) counties and the Qualla Boundary, the survey successfully captured insights from 1,786 respondents from key states— Georgia, North Carolina, South Carolina, Tennessee, and Virginia—representing visitors to WNC. This survey serves as a comprehensive analysis of outdoor recreation in the region, laying the groundwork for understanding its economic significance and guiding future research and decision-making endeavors.

Economic Impacts

    $4.9 Billion Total Economic Output

    $4.9 Billion Total Economic Output

    48,000 Full-Time Jobs

    48,000 Full-Time Jobs

    $197.5 million State Tax Revenues

    $197.5 million State Tax Revenues

travel to western north carolina

Popular Activities

    Day Hiking 50%

    Day Hiking 50%

    Scenic Driving 43%

    Scenic Driving 43%

    Fishing 36%

    Fishing 36%

    Car Camping 22%

    Car Camping 22%

    Motorized Boating 19%

    Motorized Boating 19%

    Mountain Biking 16%

    Mountain Biking 16%

    These mountains make us industry leaders, thinkers, builders, growers, dreamers, makers, athletes and caretakers. How will these mountains make you?

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