made by mountains,
loved by locals

Western north carolina is the outdoor industry hub of the east!

Our local gear makers, retailers and outfitters embody the spirit of our mountains with innovative designs and an unwavering commitment to people and planet. Love WNC like a local when you shop with outdoor brands, visit retail shops, and book trips with outfitters that support the the vibrant communities and natural beauty of our mountain home.

Gear for every adventure

Dive in to discover western north carolina gear for your favorite outdoor experience.

Our Outdoor Industry

Throughout the mountain region of Western North Carolina, the Outdoor Business Alliance fosters a prosperous outdoor community by cultivating, connecting, and supporting outdoor industry businesses. Members include outdoor-focused gear manufacturers, retailers, outfitters, experience providers, non-profits, partners, supporters, and sponsors.

outdoor gift guide

Check off Your Holiday Gift List with Outdoor Gear and Experiences Made in Western North Carolina.

    These mountains make us industry leaders, thinkers, builders, growers, dreamers, makers, athletes and caretakers. How will these mountains make you?

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